30 04, 2020

5 tips to write readable blogposts • Yoast

2020-04-30T22:40:00+10:00April 30th, 2020|YOAST SEO|

Marieke van de Rakt Marieke van de Rakt is the founder of Yoast SEO Academy and CEO of Yoast. Her favorite SEO topics are SEO copywriting and site structure. Reading from a screen can be difficult, so if you want people to read your whole blog post, it must be easy to read. This will get you more returning visitors [...]

30 04, 2020

Why Google Correlation Studies are Unreliable

2020-04-30T19:17:53+10:00April 30th, 2020|Search Engine Journal|

Correlation studies of Google search results have a long tradition in SEO.  But they also may be unreliable for providing insights into how Google ranks web pages. Using insights from correlation studies in an SEO strategy may result in poor decisions.Backlink CorrelationsSome correlations studies will find that having more links correlates with the number one ranked sites. Other correlation studies [...]

30 04, 2020

The Ultimate Guide to Google My Business for 2020

2020-04-30T17:00:00+10:00April 30th, 2020|SEMrush Blog|

Google My Business is a powerful tool for local businesses, yet one which is often not used to its full potential. Here, we answer some of the most commonly asked GMB questions to help you out, alongside a step-by-step guide to setting up your listing for the first time, claiming a listing that someone else owns and optimizing for local [...]

30 04, 2020

We Rarely Show Sitelinks Search Box, Even When Markup is Used

2020-04-30T07:22:48+10:00April 30th, 2020|Search Engine Journal|

Google’s John Mueller recently stated that a sitelinks search box is rarely shown for sites in search results.Further, the appearance of a sitelinks search box is not at all influenced by implementation of structured data markup.Mueller discussed this topic during a Google Webmaster Central hangout held on April 28.A question was submitted by an SEO who mentioned their boss is [...]

30 04, 2020

Do’s and Don’ts of Links & JavaScript

2020-04-30T03:55:37+10:00April 30th, 2020|Search Engine Journal|

Google explains how to ensure links work properly with JavaScript in the first episode of the new Lightning Talks series.Google Lightning Talks are short versions of presentations that might have been shared at Google Webmaster Conferences around the world.Given that in-person events are cancelled for the foreseeable future, Google is adapting its conference content for the web.Videos in the Google [...]

29 04, 2020

How Bing’s Image & Video Algorithm Works

2020-04-29T23:45:53+10:00April 29th, 2020|Search Engine Journal|

Meenaz Merchant’s official title is Principal Program Manager Lead, AI and Research, Bing.He says simply: head of the multimedia team.The first thing I learned is that the same team builds the algorithms for both images and videos.That means understanding how to approach each gets a little simpler – they will have a similar approach and probably be looking at similar [...]

29 04, 2020

Google trends in COVID-19 times and how to use them in your content strategy

2020-04-29T23:29:00+10:00April 29th, 2020|Search Engine Watch Blog|

30-second summary: Google Trends can be an invaluable tool, as it helps to uncover opportunities for ecommerce brands, publishers, and local businesses. The real benefit to Google Trends is that it can help us understand and predict consumer behaviour post-pandemic. Additionally, we can see how categories are evolving. Some things the search trends have shown is that consumers need help [...]

29 04, 2020

Identity Verification For All Advertisers: Google News Update

2020-04-29T17:00:00+10:00April 29th, 2020|SEMrush Blog|

Google has made some exciting and helpful changes this week. Including, allowing certified online pharmacies to promote their services, visible online care links in Google Business profiles, a new Call Ads feature, a clipboard option in GSC, and more. There have also been some changes that could be a bit challenging for some, like the new identity verification required for all advertisers, but [...]

29 04, 2020

Google’s John Mueller Shares Bad SEO Advice

2020-04-29T08:42:35+10:00April 29th, 2020|Search Engine Journal|

Google’s John Mueller shared some intentionally bad SEO advice in a lighthearted response to a satirical Reddit thread.In a thread inviting bad SEO advice – because “the moderators are all busy,” – Mueller took the opportunity to show his humorous side.Clearly he hasn’t lost his sense of humour with all that’s going on in the world.Here’s hoping you find it [...]

29 04, 2020

How to Remove URLs From Google Search (5 Methods)

2020-04-29T08:21:38+10:00April 29th, 2020|Ahrefs Blog|

There are many ways to remove URLs from Google, but there’s no one size fits all approach. It all depends on your circumstances.That’s an important point to understand. Not only will using the wrong method sometimes lead to pages not being removed from the index as intended, but it can also have a negative effect on SEO.To help you quickly [...]

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