Google talks about the importance of using simple, friendly URLs in their SEO starter guide, but how do you do that?Let’s start with the good news: creating URLs for SEO [...]

Keyword research is a crucial factor in the success of most websites. But the conventional process can leave a lot of good keywords on the table.Just look at this keyword:It [...]

Do you want to jump to the first position in Google without acquiring backlinks or significantly updating your content? Featured snippets can help you with that.Featured snippets are pieces of [...]

HyperText Transfer Protocol Secure (HTTPS) is an encrypted version of HTTP, which is the main protocol used for transferring data over the World Wide Web.HTTPS protects the communication between your browser and [...]

In 2019, after 15 years, Google changed how nofollow works. It’s now a hint for both crawling and ranking. They also added two brand new attributes, rel=“ugc“and rel=“sponsored”.According to the announcement, [...]

In the past four years, we’ve grown the Ahrefs blog from ~12,000 to ~468,000 monthly search visits.How did we do it?Essentially, we found a way to create content that ranks in [...]

There are many ways to remove URLs from Google, but there’s no one size fits all approach. It all depends on your circumstances.That’s an important point to understand. Not only [...]

Looking for a list of free SEO-related Chrome extensions that will help you work faster and smarter? Then look no further.This is not a random list of extensions. We’ve tested [...]

Looking for a list of free, useful SEO tools? Then look no further.We asked over 10,000 SEO professionals in our Facebook group—and our 53,000 Twitter followers—to vote for their favorites.We [...]

Do you know the basics of link building, but struggle to get a campaign off the ground? This advanced guide will show you how to do that—fast.Link building outreach can [...]

The purpose of rel=prev/next is to indicate paginated pages in a series. Google originally used the markup to share signals with the group of paginated pages while still swapping to show [...]

Do you want your website to look like this in the search results?Instead of this?In this guide, you’ll learn:Rich snippets are visually more appealing search results with additional valuable information [...]

Search Engine Results Pages (SERPs) are the pages that Google and other search engines show in response to a user’s search query.They’re made up of organic and paid search results.In this [...]

Most content hubs look like normal pages at first glance.Here’s one from Zapier about remote work:It might look like nothing special, but it’s been strategically built to take advantage of [...]

There are lots of tools to test page speed, and lots of different metrics to target. But do you understand how those optimizations work, or whether they’re actually going to [...]

Alt text (alternative text) describes an image on a web page. It lives in the HTML code and is not usually visible on the page itself.But what’s so important about [...]

Meta descriptions aren’t a ranking factor, but they can entice more clicks—and that leads to more traffic.That said, you’ve probably noticed that Google doesn’t always use the hardcoded meta description. [...]

If you’ve ever seen something like this in the search results…Knowledge Card for the query “harrison ford age”.… then you’ve already experienced the benefits of Google’s Knowledge Graph.But what is [...]

People started talking about E‑A-T in August 2018, and it’s been mentioned in hundreds of SEO articles ever since.Some of these articles tell us it’s an important ranking factor…… while [...]

Ever noticed how an article that appears on Reuters later re-appears in multiple publications?This is known as content syndication.In this article, you’ll learn:What is content syndication?Content syndication is when one or [...]

Most lists of Google ranking factors are too long. They focus on listing every factor under the sun instead of those that actually matter.Even worse, because nobody knows them all, [...]

If you saw this traffic drop in your Google Analytics account……then you’d probably want to prioritize improving SEO for that page.But what if this data is flawed?There’s a high risk [...]

Most lists of SEO best practices are packed to the brim with bad, out of date advice. Either that or they focus on things that only apply to a small [...]

Your store is all set up. The problem is that nobody’s visiting your website or buying anything.You’ve heard that a great way to get more customers to your store is [...]