The Ahrefs Blog

Written by Bill Widmer - A lead generation website captures information from potential customers (i.e., leads).This often includes their name, email address, and phone number—but it can also include things [...]

Written by Mateusz Makosiewicz - SEO monitoring is about regularly checking your SEO performance and making sure your website is free from major technical issues.Monitoring key aspects of SEO is [...]

Written by Mateusz Makosiewicz - What sets B2B SaaS marketing apart from its B2C counterpart is the length of the buyer’s journey.A buyer’s journey consists of the steps that a [...]

Written by Jenny Abouobaia - Monitoring your website traffic is one of the best ways to make data-driven decisions on how effectively your marketing campaigns and messaging work.Moreover, checking out [...]

Written by Patrick Stox - There’s a lot that can go wrong on a website, and every site is going to have some issues to fix.We looked at 1,002,165 domains to [...]

Written by Bill Widmer - So you want to promote your business?I could give you some generic advice like “make a website” and “post on social media.” But you probably [...]

Written by Mateusz Makosiewicz - Everyone says content marketing is great, but what are some really good examples that actually delivered?To answer this question, we’ve put our Content Explorer to [...]

Written by Chris Haines - Internal links are to backlinks what Robin is to Batman—they’re crucial to SEO success yet receive little to none of the credit.In this guide, I’ll [...]

Written by Bill Widmer - Starting an online business was the single best decision I ever made. It changed my life forever, giving me the time and freedom to earn [...]

Written by Mateusz Makosiewicz - Backlinks (aka inbound links, incoming links) are links from a page on one website to another. Search engines like Google use backlinks as votes of [...]

Written by Mateusz Makosiewicz - Search intent is the reason behind a search query. In other words, it’s what the searcher is looking for when using a search engine like [...]

Written by Jenny Abouobaia - In the world of digital marketing, SEO is a vital skill set. But what exactly does it take to be a successful SEO pro?If you aspire [...]

Written by Bill Widmer - Nailing down your content strategy is one of the best ways to grow your business. But that’s easier said than done.To help you with this, I [...]

Written by Si Quan Ong - Your competitors are a goldmine of information you can use to improve your SEO strategy.In this post, you’ll learn how to find that information [...]

Written by Patrick Stox - SEO communities around the world are struggling to get back to normal after COVID-19. Ahrefs is looking to highlight different communities globally to see if [...]

Written by Jamie Grant - Once you achieve your SEO goals and have a sustainable stream of organic traffic, is it time to refocus budgets to other channels? Can you [...]

Written by Jenny Abouobaia - Have you ever wondered why your website isn’t ranking despite having quality content? Well, it could be because of the links you’ve been building.In the [...]

Written by Si Quan Ong - SEO is a long-term game.But that doesn’t mean there aren’t any low-hanging opportunities to improve your SEO. Not only will the tactics below improve [...]

Written by Jenny Abouobaia - In today’s age of digital marketing, SEO is crucial for any business or individual with an online presence. But with so many factors to consider, [...]

Written by Patrick Stox - I blocked two of our ranking pages using robots.txt. We lost a position here or there and all of the featured snippets for the pages. [...]

Written by Bill Widmer - Strategies involving full-funnel marketing and omnichannel marketing can be confusing. Many articles on the topic discuss complex KPIs and goal tracking. This guide keeps it [...]

Written by Irina Maltseva - Have you ever received an email like this from a stranger?Hey {First Name},Just came across your post about {x}.Great stuff!I just published a resource that [...]

Written by Chris Haines - When you’re writing a blog post, it’s easy to overlook the formatting. But how exactly should you format your blog posts to get more engagement [...]

Written by Chris Haines - AI copywriting has become popular quickly, but which tools should you use to increase the efficiency of your copywriting efforts?I’ve tested many different AI tools. [...]