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So far Roger Montti has created 97 blog entries.
19 01, 2021

Google Confirms a Way to Hide Internal Links

2021-01-19T23:02:10+11:00January 19th, 2021|Search Engine Journal|

Google’s John Mueller answered a question about links in the button element, confirming that Google can’t see them. Some SEOs have been hiding internal links in the button element in order to block PageRank from “unimportant” pages. Mueller’s answer seems to confirm that the tactic works.Google’s John Mueller discussing links in the button HTML element.PRG Pattern for Hiding Links from [...]

14 01, 2021

Google Sends Notifications of HTTP/2 Googlebot Crawling

2021-01-14T21:02:10+11:00January 14th, 2021|Search Engine Journal|

Google announced that it is sending out notices to let publishers know that Google has begun crawling their websites with the advanced HTTP/2 protocol. The notice is only being sent out to those whose sites have been upgraded.Why HTTP/2HTTP/2 (also referred to as h2) is a network protocol that servers, browsers and bots can use to transfer data from a [...]

11 01, 2021

Does Using Disavow Signal that a Site is Shady?

2021-01-11T21:47:13+11:00January 11th, 2021|Search Engine Journal|

Something that’s been somewhat unclear is if using the disavow creates a flag that a site might be suspicious. That’s the question that John Mueller answered in a recent Google Office Hours Hangout.Link Disavow ToolWhat is the Link Disavow Tool?The link disavow tool is a tool in Google Search Console that allows publishers to tell Google to ignore specific links [...]

9 01, 2021

Google Ads Salesperson Alleged to Link Organic Ranking to Ad Spend

2021-01-09T04:11:31+11:00January 9th, 2021|Search Engine Journal|

A member of the search community alleged in a tweet that her client was explicitly told by Google that spending more on pay per click (PPC) advertising would improve their organic search rankings.The accusation was shocking to many in the Twitter thread because Google has long insisted there is no direct impact on organic rankings from using their advertising.Google’s Policy [...]

9 01, 2021

Google on Improving Core Web Vitals Score by Blocking Countries

2021-01-09T18:52:10+11:00January 9th, 2021|Search Engine Journal|

Martin Splitt, in a JavaScript SEO Office Hours video answered a question on improving Core Web Vitals score by blocking countries with slow Internet. The idea is that blocking those site visitors will prevent Google from incorporating those slow Core Web vitals metrics from being used to calculate the final score.Core Web Vitals ScoresCore Web Vitals are a set of [...]

5 01, 2021

WordPress All in One SEO Auto Updates Cause Backlash

2021-01-05T08:07:10+11:00January 5th, 2021|Search Engine Journal|

According to user reports, All in One SEO plugin for WordPress unilaterally turned on automatic updates. The auto updates coincided with a major upgrade which in turn caused multiple sites to suffer outages and other unintended behavior.Automatic Updates Without ConsentAutomatic update is a feature that allows plugins to update automatically without any action from the publisher. The common expectation is [...]

31 12, 2020

5 Benefits to Using Visual Content in PDF Marketing Materials

2020-12-31T23:45:25+11:00December 31st, 2020|Search Engine Journal|

Creating PDF marketing materials that reliably turns readers into sales is more important now than ever.One way to supercharge your marketing material is by adding strategically chosen images.Adding the right images to your PDF marketing assets is proven to grow more sales.Scientists have discovered that humans remember images better than words. They believe it’s an evolutionary survival feature to be [...]

21 12, 2020

Google December 2020 Core Update Insights

2020-12-21T22:12:12+11:00December 21st, 2020|Search Engine Journal|

Five search marketers contributed opinions on Google’s December 2020 Core Update. The observations offer interesting feedback on what may have happened.In my opinion, Google updates have increasingly been less about ranking factors and more about improving how queries and web pages are understood.Some have offered the opinion that Google is randomizing search results in order to fool those who try [...]

18 12, 2020

Twitter Relaunching Verified Accounts

2020-12-18T21:04:40+11:00December 18th, 2020|Search Engine Journal|

Twitter announced it is relaunching it’s Verified Accounts program. Account verification features blue badges that are intended to signal the authenticity of the Twitter member.The relaunch will happen in 2021 but with many changes.Why Twitter Verification Was PausedTwitter paused its verification program in 2017 because of confusion over what the program was about.A top concern was that the verification signaled [...]

18 12, 2020

Contact Form 7 Vulnerability in +5 Million Sites

2020-12-18T13:34:51+11:00December 18th, 2020|Search Engine Journal|

A vulnerability has been discovered in Contact Form 7 that allows an attacker to upload malicious scripts. The publishers of Contact Form 7 have released an update to fix the vulnerability.Unrestricted File Upload VulnerabilityAn unrestricted file upload vulnerability in a WordPress plugin is when the plugin allows an attacker to upload a web shell (malicious script) that can then be [...]

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