About Dave Davies

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So far Dave Davies has created 7 blog entries.
16 09, 2021

11 Things You Must Know About Google’s 200 Ranking Factors

2021-09-16T22:40:26+10:00September 16th, 2021|Search Engine Journal|

Keeping up with Google ranking factors has never been more challenging.Google is updating its algorithm at unprecedented rates.Something that didn’t impact search rankings yesterday might be a significant ranking factor today.The opposite is also true. Ranking factors are not set in stone.On top of that, the amount of misinformation you have to sift through makes it difficult to know what [...]

11 08, 2021

A Complete Guide to the Google Fred Algorithm

2021-08-11T00:40:39+10:00August 11th, 2021|Search Engine Journal|

March 8, 2017, was a day that started out like any other…You were sat at your desk, casually sipping your first cup of coffee and catching up with the search news here on Search Engine Journal, or perhaps scrolling through your Facebook feed, when it hit you…You headed over to your favorite rank-checking tool.“Please God, just let my site/clients be [...]

3 03, 2021

Meet the 7 Most Popular Search Engines in the World

2021-03-04T00:42:10+11:00March 3rd, 2021|Search Engine Journal|

GoogleYouTubeAmazonFacebookMicrosoft BingBaiduYandexWhile we battle daily to create an uptick in our analytics when reviewing our “google / organic” or “google / cpc” traffic, there can be a lot of missed opportunities.Sometimes it pays to take our blinders off and look at the myriad of other opportunities around us that can create bigger improvements in traffic and/or conversions with less work.Here’s [...]

29 10, 2020

5 SEO Quick Fixes for Ecommerce Sites

2020-12-21T12:23:25+11:00October 29th, 2020|Search Engine Journal|

Many things in SEO are hard.Many things are time-consuming.But not all of them.In fact, there are some issues we see all the time – especially in ecommerce SEO.What follows are five of the most common SEO problems that have quick fixes.SEO Quick Fix 1: Nav LinksBy far the number one issue I encounter is in the navigation.The lion’s share of [...]

13 10, 2020

Machine Learning & AI in Search

2020-12-21T12:21:23+11:00October 13th, 2020|Search Engine Journal|

Regular readers will likely wonder what more I could have to say about machine learning (ML) in search, after having written How Machine Learning In Search Works just a few months ago.Let me assure you, this article is different.Today you won’t be reading the ramblings of an SEO professional who fancies himself reasonably informed in how machine learning works as it’s [...]

2 09, 2020

A Complete Guide to the Google RankBrain Algorithm

2020-12-21T12:17:27+11:00September 2nd, 2020|Search Engine Journal|

It is not an exaggeration to state that Google RankBrain was a revolution in how search results are determined.In 1996 the idea of links as a ranking signal, revolutionized search with what would become Google PageRank.It is why the past decade of search market share looks like this:A lot has happened, and a lot of massive shakeups and algorithms have [...]

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