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So far Sam Hollingsworth has created 13 blog entries.
2 06, 2022

SEM vs. SEO: What’s The Difference?

2022-06-02T16:45:33+10:00June 2nd, 2022|Search Engine Journal|

Written by Sam Hollingsworth - CSS. HTTP. URL. HTML. It’s possible the only field that uses more acronyms and initializations than web marketing is the military. The military uses them to save time. Sometimes, it seems like our industry only uses them to confuse newcomers. And it’s not uncommon for even experienced professionals to mix them up. Some of the [...]

1 04, 2022

How to Completely Optimize Your GMB Listing

2022-04-01T22:45:56+11:00April 1st, 2022|Search Engine Journal|

Written by Sam Hollingsworth - Google Business Profile is a free feature from Google that helps business owners manage their online presence across the search engine and its growing portfolio of utilities, including Google Maps. Seasoned SEO professionals use Google Business Profiles to leverage a location-based strategy. Creating a Google Business Profile is the first step to local search success. [...]

25 03, 2022

How To Completely Optimize Your Google Business Profile

2022-03-25T22:45:44+11:00March 25th, 2022|Search Engine Journal|

Written by Sam Hollingsworth - Google Business Profile is a free feature from Google that helps business owners manage their online presence across the search engine and its growing portfolio of utilities, including Google Maps. Seasoned SEO professionals use Google Business Profiles to leverage a location-based strategy. Creating a Google Business Profile is the first step to local search success. [...]

4 02, 2022

11 Classic Examples Of Exceptional Jingle & Slogan Writing

2022-02-04T00:45:53+11:00February 4th, 2022|Search Engine Journal|

Written by Sam Hollingsworth The best copywriting makes an emotional connection that leaves your audience craving more. How can you make this sort of memorable impression on your target audience? The slogans and jingles used by major brands are designed to stick in the audience’s mind. That way, months or even years later, you may catch yourself humming a tune [...]

12 01, 2022

Google Autocomplete: A Complete SEO Guide

2022-01-12T23:45:27+11:00January 12th, 2022|Search Engine Journal|

Google Autocomplete is a controversial but powerful search feature.When you type a word, or even a letter, into Google, it populates a list of search suggestions. That’s what autocomplete is.SEO professionals, paid search marketers, content marketers, and social media managers can all benefit from using Google Autocomplete to help with different keyword-focused and intent-exploring projects.On the other hand, Google Autocomplete [...]

23 11, 2021

What’s the Ideal Blog Post Length for SEO?

2021-11-23T01:19:55+11:00November 23rd, 2021|Search Engine Journal|

Whether there’s an ideal blog post length for SEO has been the subject of debate for as long as search engines have been on the web.If I may borrow a phrase from Google itself, the answer to that question is “it depends.”The two main variables to consider when deciding how long your posts should be are:Subject matter.Searcher intent.The ideal length [...]

20 11, 2021

How to Optimize Your Videos

2021-11-20T01:40:45+11:00November 20th, 2021|Search Engine Journal|

YouTube SEO can help your content reach a wider audience by actively targeting people who are searching for your videos.First, you have to identify what topics people are searching for.Then, you need to know why YouTube ranks videos the way it does.Finally, you’ll learn how to put what you learned into practice.This article will cover all three pillars of YouTube [...]

14 10, 2021

Top 14 Benefits of Social Media for Your Business

2021-10-14T21:41:03+11:00October 14th, 2021|Search Engine Journal|

Remember when people said social media was just a fad? Its power has become clear – and it continues to grow, with no end in sight.Once a communication experiment consisting of more question marks than loyal supporters, social has evolved into a vast catalog of global tools that can do a multitude of tasks for people, brands, and businesses.For businesses, [...]

6 10, 2021

12 Completely Outdated SEO Practices You Should Avoid

2021-10-06T21:40:45+11:00October 6th, 2021|Search Engine Journal|

Search engines work towards improving their algorithms on an ongoing basis to ensure a positive experience for search users.As a part of these efforts, they will identify and remove anything they deem as low quality or spam from search engine results pages.What does that mean for marketers? If you aren’t updating your tactics as frequently as search engines update their [...]

6 08, 2021

15 Reasons Why Your Business Absolutely Needs SEO

2021-08-06T23:41:27+10:00August 6th, 2021|Search Engine Journal|

This year, the need for SEO rose to an all-time high. As consumers shifted en masse to online, even the most traditional business realized that they need to accelerate the shift to digital.SEO is the most viable and cost-effective way to both understand and reach customers in key moments that matter.Many brands and businesses know (or think they know) that [...]

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