About Ryan Jones

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So far Ryan Jones has created 9 blog entries.
12 10, 2021

Does Members-Only or Gated Content Have SEO Value?

2021-10-12T23:45:06+11:00October 12th, 2021|Search Engine Journal|

Today’s Ask an SEO question comes from Kyriakos in North Carolina. Kyriakos asks:We have a B2B member only website. Some of the content on our site is available to guests/not logged in users, but most of our content is for members that are logged in to the site. Does the content that is member only (visible after log in) help [...]

23 04, 2021

That’s NOT a Google Search Ranking Factor

2021-04-23T22:17:09+10:00April 23rd, 2021|Search Engine Journal|

In the wake of a few recent Twitter and SEO forum arguments about ranking factors, I wanted to dispel some common misconceptions about what is and is not a ranking factor.There are plenty of things related to, correlated to, or associated with ranking factors that are not (or most likely are not) ranking factors themselves.Why do we assume some of [...]

13 04, 2021

How Important Are XML & Image Sitemaps To Google?

2021-04-14T08:52:10+10:00April 13th, 2021|Search Engine Journal|

As Google’s search results have increasingly become more visual, the importance of image optimization has grown — particularly in ecommerce, travel, and other verticals where users expect multiple views of the product or service they’re considering.The most recent figures from the Moz SERP Feature History show that over the last 30 days, as of the date of publication, images have [...]

1 03, 2021

Why Search – and SEO – Is Important

2021-03-01T01:27:10+11:00March 1st, 2021|Search Engine Journal|

Why People SearchThe Evolution of Search & the Consumer JourneyThe 3 Main Tenets of Any Marketing Strategy or CampaignWhy Is SEO Important?Good SEO TodaySo Why Is Search Important?In 2009, Bill Gates gave a speech at a private dinner where he famously said: “The future of search is verbs.”Gates wasn’t talking about the words people type into search boxes. He was [...]

13 01, 2021

Do Incognito Searches Affect SEO or Rankings

2021-01-14T00:42:09+11:00January 13th, 2021|Search Engine Journal|

Today’s question comes from Tahmine in Kashan. Tahmine asks:Does searching on incognito mode effect SEO ranking? We are searching from my work place with shared network would it effect too?Great question Tahmine, there’s a lot to unpack here.Before we can answer this we need to look at what actions actually affect SEO rankings, as well as what incognito mode actually [...]

9 12, 2020

How Misspelled Keywords Affect SEO

2020-12-21T12:27:05+11:00December 9th, 2020|Search Engine Journal|

Today’s Ask an SEO question comes from Frank in Phoenix. Frank asks:Targeting misspelled keywords used to be a common strategy in search engine optimization. Is this still a valid strategy in your opinion? Or is it super outdated? Is there any reason to target misspellings today, or would it be a waste of time? Could it hurt SEO in anyway?Great [...]

14 10, 2020

When Should I Use a Canonical vs. a 301 Redirect?

2020-12-21T12:21:35+11:00October 14th, 2020|Search Engine Journal|

Today’s Ask an SEO question is one that you’ll find on any SEO forum, private group, or in-person meetup (remember those?).“When should I use a canonical tag instead of a 301 redirect?”This is a great question, not just because the answer is “it depends,” but because it’s one many SEO professionals seem to be confused about.Before we dive in, we [...]

11 08, 2020

Should You Buy & Redirect Expired Domains?

2020-12-21T12:14:22+11:00August 11th, 2020|Search Engine Journal|

Today’s Ask an SEO question is a fun one that’s sure to start lots of controversy, so I’m asking our editors if they can do something we rarely do: enable comments for this post!In the spirit of controversy, let’s foster that and see what happens.Today’s question comes from Kaan in New York. Before we get into that, I have to [...]

6 08, 2020

Can PageRank Predict the NHL Playoffs?

2020-12-21T12:13:41+11:00August 6th, 2020|Search Engine Journal|

Today I want to take a break from SEO to talk about sports – specifically hockey – in terms of SEO concepts.The 2020 NHL playoffs are (finally) underway.So in the spirit of debate, let’s find out if it’s possible to measure sports using SEO techniques – and ultimately predict the next NHL Stanley Cup champion.Measuring Sports Using SEO TechniquesThese days, [...]

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