This week on Marketing O’Clock, hosts Greg Finn, Mark Saltarelli, and Christine “Shep” Zirneheld are bringing you all the digital marketing news you need to know.Apple’s Mail Privacy Protection feature is bad news for email marketers, Twitter wants you to pay a monthly fee for platform improvements, and much more!Listen on your favorite podcast player or watch us on YouTube!https://www.youtube.com/watch?v=B9rarFFdclY [...]
On this week’s episode of Marketing O’Clock, hosts Jess Budde, Mark Saltarelli, and Christine “Shep” Zirnheld tell you everything you need to know about the new LinkedIn ad type and all the announcements from Snap’s partner summit.Watch the episode on YouTube or listen wherever you consume your podcasts.AdvertisementContinue Reading Belowhttps://www.youtube.com/watch?v=MsKp34Qc7p0 New Ad Types from LinkedInLinkedIn announced that they will allow [...]
Join the Marketing O’Clock team for a Marketing O’Talk roundtable discussion. This month, we’re joined by an esteemed panel of PPC experts to talk about Google smart shopping campaigns.Tune in to learn about structure, reporting, and optimization for smart shopping. Plus, we attempt to answer the million-dollar question, are smart shopping campaigns actually smart?On the episode, we’re joined by:AdvertisementContinue Reading [...]
This week on Marketing O’Clock Greg Finn, Mark Saltarelli, and Christine “Shep” Zirnheld are sharing the biggest digital marketing news of the week with no “shortage” of bad jokes.https://www.youtube.com/watch?v=YMTgsuRu5JY Catch the episode on YouTube or your favorite podcast player.Twitter Updates Mobile Image CroppingTwitter announced that they will change image cropping on the Twitter app for iOS and Android to allow [...]
This week on Marketing O’Clock, hosts Jess Budde, Greg Finn, and Christine “Shep” Zirnheld dig into the digital marketing news you may have missed this week – from the latest Microsoft Advertising updates to lead generation forms on TikTok.Plus, improvements are coming to Twitter Spaces and we have plenty of personal space as we record remotely.Catch the episode on YouTube [...]
On this week’s episode of Marketing O’Clock, Apple’s controversial iOS 14.5 update is rolling out on an iPhone near you and our team is here to tell you everything you need to know. Plus, sneaky SEO professionals discover Google’s local car search project and Spotify is rolling out a podcast subscription service.Listen on your favorite podcast player or catch the [...]
This week on Marketing O’Clock, Jess Budde, Greg Finn, and Christine “Shep” Zirnheld tell you about all the new features coming to Microsoft Advertising and a new Facebook feature that we love to see (or hear!).Plus, Google Ads is simplifying bid strategy organization and introducing dynamic placement exclusions.Check out a video version of the podcast on YouTube!https://www.youtube.com/watch?v=AlChrFXera8 New Features Coming [...]
The Microsoft Audience Network, Microsoft Advertising’s native ad platform, will soon support Facebook campaign import functionality and video ads.What do advertisers need to know? We’ve got you covered here.Microsoft also announced at the 2021 Elevate Partner Summit that the Microsoft Audience Network is expanding to new markets.Read on for all the details, plus an exclusive Marketing O’Clock interview with John [...]
This week on Marketing O’Clock, Greg Finn, Mark Saltarelli, and Christine “Shep” Zirnheld are here to deliver the biggest digital marketing news of the week.Tune in on your favorite podcast player or check us out on YouTube!https://www.youtube.com/watch?v=49lK65n5hX4 Product Reviews Algorithm UpdateThis update will reward product reviews that share more thorough, in-depth research of products. The update is already live and [...]
New Filtering in Google Search ConsoleNew Features in Microsoft AdvertisingContent Optimization: Is It You or the Algorithm?Take of the WeekICYMILightning RoundHosts Jess Budde, Greg Finn, and Christine “Shep” Zirnheld are back with another episode of Marketing O’Clock.They’re here to tell you about better data filtering coming to Search Console, new Microsoft Advertising features, and the adversarial relationship between search engine [...]