About Mindy Weinstein

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So far Mindy Weinstein has created 14 blog entries.
1 07, 2022

7 Methods To Research & Analyze Your Audience For SEO

2022-07-01T04:46:08+10:00July 1st, 2022|Search Engine Journal|

Written by Mindy Weinstein - When I describe SEO, I explain that it is a mix of marketing, technical know-how, and psychology. From a marketing perspective, you must have an overall understanding of your product, the problems it solves, and how to best communicate to your audience. From a technical perspective, you must be able to create a foundation for [...]

3 05, 2022

We Paid Over $5000 For Link Building – What Happened?

2022-05-03T23:45:02+10:00May 3rd, 2022|Search Engine Journal|

Written by Mindy Weinstein - This week’s Ask an SEO question comes from Marlin in Bethel, who asks: “I paid over $5,000 for SEO link building. At first, traffic was boosted. However, we then lost our rankings on those keywords and our traffic is gone! What happened?” Marlin, without seeing your backlink profile, I suspect your rankings declined because Google [...]

22 03, 2022

How Can I Rank Informational & Product Pages On The Same Keyword?

2022-03-22T23:45:23+11:00March 22nd, 2022|Search Engine Journal|

Written by Mindy Weinstein - Today’s Ask an SEO question comes from Nafsika from Hamburg, Germany, who asks: “I have two pages ranking for the same keyword: a product page and a glossary article. The glossary article ranks better, but the product page is more important (and therefore should rank higher). Is there a way to make the product page [...]

4 02, 2022

11 Ways To Improve Rankings

2022-02-04T18:45:05+11:00February 4th, 2022|Search Engine Journal|

Written by Mindy Weinstein How would you rate your small business SEO performance, and what should you focus on next for greater success? SEO is the process of optimizing your site to rank higher in search engines such as Google, Bing, Yahoo, etc. Your goal is to get in front of the searchers who could become your customers. It’s important [...]

11 01, 2022

Is It Better For SEO To Have Your Blog Onsite Or Off?

2022-01-11T23:45:07+11:00January 11th, 2022|Search Engine Journal|

Today’s Ask an SEO question comes from Sophia in Australia, who asks:“Is it better to run a blog that links back to your company website for SEO, or have articles already on your website that contain the same information you would write in a blog?”Sophia, this is a great question. From a pure SEO perspective, having the blog on your [...]

27 10, 2021

How Can I Drive More Traffic To Targeted Landing Pages?

2021-10-27T00:45:47+11:00October 27th, 2021|Search Engine Journal|

Today’s Ask an SEO question comes from Emmanuel in London, who asks:“How do I drive traffic to my key landing pages when it’s being distributed to other informational pages?I am trying to effectively implement more keywords on my home page to drive more traffic there, as opposed to where the traffic is mainly leading to.Do I remove the content on [...]

28 09, 2021

Should You Create a Niche or Multi-Topic Website?

2021-09-28T22:45:02+10:00September 28th, 2021|Search Engine Journal|

Today’s Ask an SEO question comes from Sasank in Telangana, India, who asks:“Which is more suitable for starting a website in 2021: To start with a specific niche or a website that covers diversified topics (not a news/magazine)?”Sasank, the short answer to the question is that you could choose either option, as long as you have a clear site structure [...]

17 09, 2021

10 Examples of Social Media Celebrity Endorsements That Paid Off Big Time

2021-09-17T21:45:54+10:00September 17th, 2021|Search Engine Journal|

In a society fueled by social media readily available at the world’s lightning-fast fingertips, everyone’s connected.Trust in major media sources has hit an all-time record low; in fact, brands are now among the most trusted sources of information.Genuine connections are essential, and celebrity endorsements on social media have proven a great way for brands to make those connections.People want to [...]

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