Which SEO tasks do you spend the most time working on?Everyone has their own way of working, but there are core areas of SEO that appear to have more time spent on them than others.For anyone who controls budgets across digital marketing, where do you think the most money is being spent right now?As part of our series of reports [...]
Where do you find new SEO business opportunities and clients?Maintaining a steady stream of leads and inquiries to constantly feed your pipeline is essential to the growth and success of your SEO agency and/or career.In our recent State of SEO survey, Search Engine Journal gathered insights from 2,830 SEO professionals with varying salaries, levels of experience, and specializations.And in this article, [...]
Insights from our recent State of SEO Survey report show that although the last year began with uncertainty across the industry, SEO is now more in demand than ever before.Even so, it is not without its challenges. What issues are SEO professionals facing — and moving forward, what are the threats that might block success?We surveyed over 2,800 SEO professionals [...]
Highlights:Increased traffic tops the list of client expectations of SEO, with 21% of SEO professionals indicating it is the most common objective.Keyword rankings are the top client success metric for 44.7% of SEO pros. Sessions and pageviews came next at 28.9%.Content marketing is the most sought-after SEO service for 31.3% of SEO pros, followed by keyword strategy (30.8%) and web [...]
Do you know which tasks your competitors are spending time on for their SEO clients?You probably have some educated guesses, but actually knowing where others are spending their time helps you avoid any missed opportunities.Also, knowing the budgets that other agencies are charging their SEO clients can be a useful benchmark to know if you should be charging more (or [...]
Where should you focus your SEO strategy in the next year?What are the emergent factors you can leverage to get ahead of the competition?You might have guessed that many feel that Core Web Vitals is the predominant emerging factor that will impact SEO.But what other up-and-coming factors should you pay attention to, and where are the differences in priorities between [...]
Do you love data? Are you looking for help to successfully guide your SEO strategy and career in the right direction for 2022?If so, you don’t want to miss Search Engine Journal’s inaugural industry survey report, The State of SEO 2021: Insights, Opportunities & Threats.In it, you’ll find insights from 2,830 SEO professionals with varying salaries, levels of experience, specializations, [...]
Have you ever found out that someone doing the same SEO job has a better salary?And how do you know what salary to request in an SEO-related job interview, anyway?Search Engine Journal has just conducted our first State of SEO survey with over 2,643 respondents largely consisting of seasoned SEO professionals, with 76% having over 2 years of experience.We’re excited [...]
Instagram factsWhen did Instagram come out?How much is Instagram worth?How many Instagram users are there?Instagram account growth statisticsInstagram Top InfluencersHow much can you earn on Instagram?Top Brands on InstagramInstagram photo with most likesTop Instagram Hashtags of 2021Instagram statistics by countryInstagram demographic statistics1. Instagram is currently the sixth most used social media platform in the world (behind Facebook, Youtube, WhatsApp, FB [...]
Are you a big fan of using emojis in your email subject lines?You might want to think again.Why?I just tested 3.9 million emails and found two surprising things…😮I’ve long suspected that emojis might not be sending the best brand message when used in email.And then, an article dropped into my feed that showed evidence that emojis can cause negative sentiment. [...]