Home » Archives: Matt Southern

About Matt Southern

This author has not yet filled in any details.
So far Matt Southern has created 545 blog entries.
14 02, 2022

How To Premiere A Video On Facebook Live

2022-02-14T18:45:46+11:00February 14th, 2022|Search Engine Journal|

Written by Matt Southern Premiering a video on Facebook allows your business to enter the world of live streaming without the pressure of broadcasting live footage. You get the same enhanced visibility that comes with going live on Facebook, combined with the control and production quality of creating a pre-recorded video. In this article, you’ll learn all about Facebook Premiere [...]

11 02, 2022

YouTube Giving Creators More Ways To Make Money

2022-02-11T10:02:03+11:00February 11th, 2022|Search Engine Journal|

Written by Matt Southern YouTube’s Chief Product Officer Neal Mohan reveals that creators will soon have new ways to monetize Shorts, livestreams, and regular videos. This information was announced today as part of an inside look at YouTube’s roadmap for 2022, which also includes details about new features and changes to the viewing experience. Here’s more about what YouTube has [...]

11 02, 2022

Google On The SEO Impact Of Dates In Title Tags

2022-02-11T05:26:24+11:00February 11th, 2022|Search Engine Journal|

Written by Matt Southern Google’s Search Advocate John Mueller addresses whether including publishing dates in webpage title tags has any impact as far as SEO is concerned. This topic is discussed during a recent Google Search Central SEO office-hours hangout. An SEO professional, who’s working on a website that reports on currencies, asks Mueller if he should include dates in [...]

10 02, 2022

Google Search Data Reveals Top Trending Careers

2022-02-10T13:18:08+11:00February 10th, 2022|Search Engine Journal|

Written by Matt Southern A report from Google looks into search data to discover what careers people are pursuing following a record number of resignations over the past year. The report begins by highlighting that the “Great Resignation” isn’t limited to USA. Based on searches for “how to leave your job,” the top countries participating in this movement include (in [...]

8 02, 2022

Google On The SEO Impact Of Changing Page Titles Every Day

2022-02-08T10:26:08+11:00February 8th, 2022|Search Engine Journal|

Written by Matt Southern Google’s Search Advocate John Mueller explains whether updating page titles every day will have a positive or negative impact to your website’s SEO. This topic is discussed during the Google Search Central SEO office-hours hangout recorded on February 4. An SEO professional named Askash Singh joins the livestream to ask Mueller a series of questions, one [...]

7 02, 2022

Facebook Shifts Focus To Short-Form Video After Stock Plunge

2022-02-07T07:44:40+11:00February 7th, 2022|Search Engine Journal|

Written by Matt Southern Following the greatest single-day stock drop in recorded history, Facebook CEO Mark Zuckerberg intends to shift the company’s focus to growing short-form video. Zuckerberg communicated this plan to Facebook employees during a company-wide virtual meeting. The stock price of Facebook’s parent company, Meta Platforms Inc, dropped by over 200 billion dollars this past week after reporting [...]

7 02, 2022

Are Sitewide Links A Google Ranking Factor?

2022-02-07T02:00:11+11:00February 7th, 2022|Search Engine Journal|

Written by Matt Southern Inbound links, ordinarily considered a positive thing for SEO, may cause problems if too many come from the same domain. But are sitewide links to other domains – are they a negative ranking factor? That’s what some people believe in SEO. Is there cause for concern if you are on the receiving end of sitewide links? [...]

4 02, 2022

How Google Search Understands Human Language

2022-02-04T10:23:18+11:00February 4th, 2022|Search Engine Journal|

Written by Matt Southern Google Search is capable of understanding human language with the assistance of multiple AI models that all work together to find the most relevant results. Information about how these AI models work is explained in simple terms by Pandu Nayak, Google’s Vice President of Search, in a new article on the company’s official blog. Nayak demystifies [...]

2 02, 2022

Google Gives 3 Reasons Why FAQ Schema Won’t Show In Search

2022-02-02T15:14:56+11:00February 2nd, 2022|Search Engine Journal|

Written by Matt Southern Google’s Search Advocate John Mueller offers three possible reasons why your FAQ schema markup isn’t generating rich snippets in search results. This information is shared during the Google Search Central SEO office-hours hangout recorded on January 28. A question is submitted from a site owner asking why Google isn’t showing rich results for webpages where FAQ [...]

31 01, 2022

Are Manual Actions a Google Ranking Factor?

2022-01-31T02:00:14+11:00January 31st, 2022|Search Engine Journal|

Written by Matt Southern A manual action can have a profound impact on a website’s appearance in Google. It’s capable of demoting a website’s content in search results and removing content from the search index altogether. Does that make manual actions a ranking factor? No, not exactly. A ranking factor is a signal Google uses to assess where and how [...]

Go to Top