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So far Matt G. Southern has created 236 blog entries.
2 12, 2022

Twitter Now Puts Recommended Tweets In Everyone’s Feeds

2022-12-02T07:42:06+11:00December 2nd, 2022|Search Engine Journal|

Written by Matt G. Southern - Twitter is expanding recommended tweets to all users, including people who managed to avoid them until now. In an announcement, the company states: “We want to ensure everyone on Twitter sees the best content on the platform, so we’re expanding recommendations to all users, including those who may not have seen them in the [...]

2 12, 2022

LinkedIn’s New Focused Inbox Surfaces More Relevant Messages

2022-12-02T12:47:16+11:00December 2nd, 2022|Search Engine Journal|

Written by Matt G. Southern - LinkedIn is upgrading its messaging experience with a new ‘Focused Inbox,’ which aims to cut down on spam and surface more relevant messages. The next time you login to LinkedIn and open your inbox you’ll see a notification inviting you to “Try Focused Inbox.” Credit: LinkedIn Clicking on the button shown above will automatically [...]

1 12, 2022

Google Shares New Info About Vulnerabilities Found In Chrome

2022-12-01T06:12:07+11:00December 1st, 2022|Search Engine Journal|

Written by Matt G. Southern - Google security researchers are sharing new information about vulnerabilities detected in Chrome, Firefox, and Windows. In a blog post, Google and Threat Analysis Group (TAG) detail steps taken since discovering a commercial spyware operation with ties to Variston IT. Based in Barcelona, Spain, Variston IT claims to provide custom security solutions. However, the company [...]

30 11, 2022

Google: HTTP/3 Doesn’t Impact SEO

2022-11-30T14:48:26+11:00November 30th, 2022|Search Engine Journal|

Written by Matt G. Southern - Google Search Advocate John Mueller debunks a theory that the faster speed of HTTP/3 can directly impact a website’s SEO. This topic is addressed during the November 2022 edition of Google’s SEO office-hours Q&A session. Joined by the Google Search Relations team, Muller answers the following question: Could the use of HTTP/3 improve SEO [...]

29 11, 2022

Microsoft Makes 3 Predictions For PPC Trends In The New Year

2022-11-29T23:32:07+11:00November 29th, 2022|Search Engine Journal|

Written by Matt G. Southern - Microsoft makes three predictions for product categories that will increase ad clicks in the new year and advises how to optimize campaigns accordingly. According to a global study run by Opeepl, peoples’  number one most popular New Year’s is to get healthier, which they plan to accomplish through diet and exercise. Looking at upcoming [...]

29 11, 2022

Biggest Challenges Facing SEO In 2023

2022-11-29T22:15:48+11:00November 29th, 2022|Search Engine Journal|

Written by Matt G. Southern - When you’re preparing your strategy for next year, it’s vital to plan for potential upsets and challenges ahead. This year, SEO practitioners overcame challenges posed by a lack of resources, issues with strategy, and the ability to scale processes. Looking ahead to 2023 and beyond, our State of SEO report finds practitioners anticipate machine [...]

29 11, 2022

Elon Musk Shares Vision For “Twitter 2.0”

2022-11-29T13:17:06+11:00November 29th, 2022|Search Engine Journal|

Written by Matt G. Southern - Twitter CEO Elon Musk reveals six ways he plans to turn Twitter into an “everything app,” which includes longform tweets, encrypted DMs, user-to-user payments, and more. In a series of slides prefaced with the title “Twitter 2.0,” Musk presented his plans at an internal meeting: Slides from my Twitter company talk pic.twitter.com/8LLXrwylta — Elon [...]

29 11, 2022

Twitter Rolls Out 3 New Ways To Advertise

2022-11-29T08:12:06+11:00November 29th, 2022|Search Engine Journal|

Written by Matt G. Southern - Twitter is launching three new advertising options designed to get people to visit and take action on businesses’ websites. Twitter’s new ad products include: Website Conversions Optimization Dynamic Product Ads Collection Ads In a blog post, Twitter says its new ad units “will drive mid-to lower-funnel results for advertisers and improved relevance for people [...]

24 11, 2022

Google Ads Account Managers Shouldn’t Contact Clients Directly

2022-11-24T16:12:11+11:00November 24th, 2022|Search Engine Journal|

Written by Matt G. Southern - There are a growing number of reports across the web of Google Ads accounts managers threatening to contact clients directly, despite not being allowed to. According to the reports, agencies who don’t respond to emails from Google Ads account managers are being met with threats from Google reps to contact clients directly. In some [...]

24 11, 2022

Elon Musk Hires Prolific Hacker George Hotz To Fix Twitter Search

2022-11-24T06:02:07+11:00November 24th, 2022|Search Engine Journal|

Written by Matt G. Southern - Twitter CEO Elon Musk sets his sights on improving the website’s search functionality, enlisting the help of prolific hacker and long-time critic George Hotz. In the span of a 12-week internship, Hotz promises to “fix” Twitter search and introduce all-new features, such as the ability to search within liked tweets. As the first person [...]

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