About Matt G. Southern

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So far Matt G. Southern has created 276 blog entries.
21 05, 2023

Neeva, The Ad-Free Search Engine, Announces Closure

2023-05-22T10:00:12+10:00May 21st, 2023|Search Engine Journal|

Written by Matt G. Southern - In an unexpected turn of events, Neeva, the ad-free and privacy-focused search engine, has announced plans to shutter its consumer search operations. The company, co-founded by former Google executives Sridhar Ramaswamy and Vivek Raghunathan, announced on its website today. Neeva’s Journey Launched in 2019, Neeva aimed to disrupt the search engine market by offering [...]

8 05, 2023

Not Training GPT-4 On API Customer Data

2023-05-08T10:00:08+10:00May 8th, 2023|Search Engine Journal|

Written by Matt G. Southern - In a significant departure from its previous practices, OpenAI has announced that it will no longer utilize customer data sent via its APIs to train its expansive language models, such as GPT-4. The change was confirmed by Sam Altman, the CEO of OpenAI, in a recent interview with CNBC. OpenAI’s New Approach to User [...]

22 04, 2023

Google’s Environmental Crisis Alerts: Earth Day Spotlight

2023-04-24T10:00:09+10:00April 22nd, 2023|Search Engine Journal|

Written by Matt G. Southern - On Earth Day, we not only think about climate change and natural disasters affecting our world but also recognize technologies that assist in keeping us safe when they occur. An example of such technology is Google’s environmental crisis notifications. Each year, countless people experience the devastating effects of natural disasters like floods, wildfires, and [...]

13 04, 2023

Microsoft & Roku Unite To Enhance The Ad-Buying Experience

2023-04-13T22:00:08+10:00April 13th, 2023|Search Engine Journal|

Written by Matt G. Southern - Microsoft Advertising and Roku Advertising are joining forces in an industry-first collaboration to enhance the ad buying experience and optimize ad performance. Navigating the digital advertising landscape can often feel like maneuvering through a complex maze with various platforms and fragmented data. This partnership now bridges the gap between Roku TV streaming ads, Microsoft [...]

8 04, 2023

Google On Staging Sites & Preventing Accidental Indexing

2023-04-08T05:45:37+10:00April 8th, 2023|Search Engine Journal|

Written by Matt G. Southern - The latest episode of Google’s Search Off The Record podcast discusses the challenges of launching websites and preventing staging sites from being indexed by search engines. Staging sites used for testing and development should ideally not be indexed, and Google highlights password protection as one method of preventing accidental indexing. Hosts John Mueller, Gary [...]

30 03, 2023

Bing Chat To Feature Ads, Shaking Up The Ad-Free Experience

2023-03-30T23:00:07+11:00March 30th, 2023|Search Engine Journal|

Written by Matt G. Southern - Microsoft has announced plans to introduce ads within the AI-powered Bing chat experience. This is a significant move, as Bing chat has been an ad-free platform up until now. In a blog post, Microsoft explains why it’s making this change. Ads In Bing Chat – More Revenue For Publishers? Since launching the new Bing [...]

9 02, 2023

Microsoft Advertising Launches Audience Segments For Valentine’s Day

2023-02-09T23:00:07+11:00February 9th, 2023|Search Engine Journal|

Written by Matt G. Southern - Microsoft Advertising has made several updates to its platform to help marketers scale their campaigns and reach more customers. Market Expansion First, Microsoft Advertising is expanding to 34 additional markets, now totaling 164 markets worldwide, allowing businesses to reach over 1 billion people. Automated Bidding & Last-Touch Attribution One of the key features of [...]

23 12, 2022

Twitter Adds Public View Counts To Tweets

2022-12-23T12:32:10+11:00December 23rd, 2022|Search Engine Journal|

Written by Matt G. Southern - Elon Musk announced today that Twitter will now display view counts on tweets, giving users more insight into the reach of other users’ content. Twitter’s tweet view count, otherwise known as impressions, was previously only available to the account that published the tweet. The exception, as Musk notes, are videos, which have traditionally displayed [...]

23 12, 2022

Twitter Enhances Search Results For Cashtags

2022-12-23T07:27:06+11:00December 23rd, 2022|Search Engine Journal|

Written by Matt G. Southern - Twitter is upgrading the user experience for cashtags, showing pricing graphs when users click on the symbol of a major stock, ETF, or cryptocurrency. Adding a dollar sign in front of a stock or currency symbol, like $AAPL, creates a clickable cashtag. Previously, clicking on a cashtag would take you to a standard set [...]

23 12, 2022

Mastodon Reaches 2.5 Million Users, Founder Holds Reddit AMA

2022-12-23T02:22:07+11:00December 23rd, 2022|Search Engine Journal|

Written by Matt G. Southern - Since Elon Musk acquired Twitter, Mastodon, a decentralized and open-source social media platform, has grown its user base from 300K to 2.5M monthly active users. Eugen Rochko, Founder of Mastodon, announced the milestone in a blog post this week, touting his platform as a “radically different alternative: “While there is no shortage of social [...]

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