Inspiring Content Personalization Examples For B2B

2022-11-25T07:27:07+11:00November 24th, 2022|Search Engine Journal|

Written by Sarah Cuellar - Today’s consumers don’t just enjoy content personalization – they expect it. Yet, far too often, we think adding <firstname> to our email headlines is all it takes to personalize well. In this article, we’ll look at why personalization matters, and how to get started implementing personalization across your customer journey. Why Personalize? Personalization is all [...]