Written by Tessa Nadik - With so many tools and applications available for our industry, it is impossible to know about every single one. There are questions about what they do, how much they cost, what they are used for, and so many other questions that plague us when we’re looking for a tool to help us solve problems. Today, [...]

Written by Tessa Nadik - The phrase “canonical tag” often comes up in discussions around SEO, and likely more so when working with cross-functional partners like engineering, analytics, etc. At first glance, it might seem a bit intimidating, especially if you are newer to the SEO space. Great news, though: With this guide, we will walk through the fine print [...]

Written by Tessa Nadik - With all the options on the market, deciding which SEO tools you want to use can be a bit overwhelming. There are many tools for keyword research, competitive analysis, keyword rankings, and all the other tasks we complete as SEO pros. The number of SEO tools available continues to grow, and it can be tough [...]

Written by Tessa Nadik - Have you ever felt like your team has a million great ideas, but is held back by the challenges in getting the buy-in required to just get things done? It’s a common hurdle in enterprise SEO, where the sheer scale of initiatives and approvals required can threaten the success of even the best ideas. In [...]