What are Backlinks?Backlinks — also known as inbound links or external links — refer to links on one website pointing to another website.Search engines, like Google or Bing, view backlinks as indicators of quality content that has the support of other websites. Pages with more backlinks can rank higher on SERPs (search engine results pages).The Importance of Backlinks in Your SEO StrategyDo backlinks have [...]
Price: (as of - Details) Publisher:Createspace Independent Publishing Platform (18 November 2015)Language:EnglishPaperback:66 pagesISBN-10:1519372744ISBN-13:978-1519372741Dimensions:15.24 x 0.38 x 22.86 cm
It’s impossible to prioritize and get approval for your SEO efforts without knowing what is and isn’t working for your website.That’s because you can’t make rational decisions without knowing which of your SEO efforts are (and aren’t) contributing to your SEO goals.In this guide, you’ll learn how to solve this problem using SEO analytics.SEO analytics is the process of collecting and [...]
You write these beautiful blog posts. You put a lot of effort into them. However, it can take a while for Google to pick up on your new blog posts and show them in the search results. So is there any way to speed up that process? Well, links to your post can help. It makes sense that obtaining external [...]
In order for a website to be successful, you need to have traffic going to it. You need an audience! That’s why SEO is so very important. Unfortunately, a lot of aspects of SEO are hard work. Kind of boring even. And although these SEO tasks can be boring, your website needs you to execute them. Your website needs SEO love. I am going to write a blog series about [...]
30-second summary: There have been three core updates in 2021, released in June, July, and November, while another was rumored but unconfirmed in October Featured snippets that fell under the YMYL algorithm were unexpectedly removed in February, then restored in March Product reviews came under the microscope in April, with marketing and sales-centric language penalized in favor of expertise on [...]
Before you start: what do you know about SEO split-testing? If you’re unfamiliar with the principles of statistical SEO split-testing and how SplitSignal works, we're suggesting you start here or request a demo of SplitSignal. First, we asked our Twitter followers to vote:Only 31% of our followers guessed it right, the test result was positive.Read the full case study to find [...]
Search volume is probably the most frequently used metric in SEO. It helps us gauge the popularity of various keywords and predict the search traffic we may get from ranking for them.But all too often, inexperienced SEOs take the keyword search volume metric at its face value, which leads to poor marketing decisions and waste of valuable business resources.In this post, [...]
Content pillars. Content hubs. Content clusters. These are far more than just marketing buzzwords. Content pillars are an essential part of a brand’s content strategy and they serve a fundamental purpose: they provide a comprehensive, authoritative exploration of a topic that a reader can get everything they need on that subject in one place. With that in mind, you then create [...]
“Much of Semrush product updates would not have happened without your feedback on how we could improve. Using your ideas and input to guide us, we made some important updates and additions to our tools, including dedicating more resources to add-ons that offer value and opportunities for our customers beyond their main subscription” — Oleg Shchegolev, CEO of SemrushIn times [...]