The Ahrefs Blog

Written by Jenny Abouobaia - With organic and paid search making up over 75% of all traffic in the B2B sector alone, it’s clear SEO is far from dead. If you want to start a career in search, you need SEO experience.Of course, the idea of learning any new craft is daunting. For many looking in from the outside, SEO [...]

Written by Bill Widmer - If you want to make the most of your time blogging, choose the right tools because they’ll save you a lot of money and effort.But there are a lot of tools out there—and not all of them are worth it.Well, I’ve been blogging for over a decade and have used hundreds of tools in that time. [...]

Written by Jenny Abouobaia - When it comes to acquiring high-quality backlinks, SEOs are always looking for new and innovative ways to land killer links that their competitors can’t easily replicate. Event link building is a unique way to do exactly that.Building event links is relatively easy. But it can be difficult for beginners, as it requires an understanding of [...]

Written by Si Quan Ong - Do you want to rank for competitive terms without worrying about potential Google penalties? Then go white hat.In this post, you’ll learn what white hat SEO is, how it compares to black hat SEO, and how to implement a few white hat SEO tactics.White hat SEO refers to the use of SEO strategies, techniques, and [...]

Written by Mateusz Makosiewicz - Promoting a product while low on cash—every company goes through this phase.But the good news is you don’t need to spend a ton of money to get your product in front of the right audience.We’ll start with things you can do for a product launch and move on to promotion tactics you can use at any stage. 1. [...]

Written by Si Quan Ong - No matter your line of work, people are searching for your business online.Let’s look at a few reasons why search engine optimization (SEO) is important.Reason 1. Organic search is the primary driver of website trafficLook at these SEO stats:53.3% of all website traffic comes from organic search.92.96% of global traffic comes from Google Search, [...]

Written by Chris Haines - It can be alarming if your website’s Google rankings drop suddenly.But before you make any changes, it’s important to check certain things first.1. Check for any Google algorithm updatesGoogle’s algorithm updates are among the most common ways your website’s rankings can be negatively impacted.Why is SEO important?Most web traffic comes from Google’s organic results. In [...]

Written by Jenny Abouobaia - Would you love to replace your regular “9 to 5” and eventually generate passive income even when you sleep? A successful affiliate marketing website can do just that, and even beginners can earn additional income from the comfort of their own homes.The concept of affiliate marketing involves advertising and promoting other people’s products or services and [...]

Written by Bill Widmer - Writing is the lifeblood of most online businesses. Whether that’s blog articles, landing page copy, or product descriptions, the written word is necessary to attract and convert readers.But there are two types of writers you can become (or hire): A content writer or a copywriter.What are the differences between these two crafts? Which should you [...]

Written by Bill Widmer - Content is still king for online businesses. Want to rank on Google? You need content. Want social media followers? More content.I’ve personally published thousands of articles across dozens of blogs, recorded hundreds of videos, and posted who even knows how many photos. Creating that much content takes a lot of time, but the right tools [...]