Search Engine Journal

Search Engine Journal is dedicated to producing the latest search news, the best guides and how-tos for the SEO and marketer community. Search Engine Journal site.

25 02, 2024

7 Changes Marketers Should Make

2024-02-26T11:00:08+11:00February 25th, 2024|Search Engine Journal|

Written by Brooke Osmundson - Paid media’s main job is to increase visibility and drive traffic for your brand. And as digital marketing evolves, so, too, will your strategy. In the current state of paid, the main overarching theme is, you guessed it, AI and machine learning. As paid media platforms get smarter and constantly find ways to infuse AI into [...]

22 02, 2024

How And Why To Use Enhanced Conversions

2024-02-22T23:00:05+11:00February 22nd, 2024|Search Engine Journal|

Written by Navah Hopkins - In this installment of Ask a PPC, we’re going to dive into enhanced conversions. As brands get their privacy-first plans in place, it’s critical that you feel comfortable with enhanced conversions. We’ll dive into: What are enhanced conversions? How to set them up. Why they’re important. Note that this post is exclusively focusing on Google’s [...]

18 02, 2024

Bricks Builder For WordPress RCE Vulnerability

2024-02-18T12:36:45+11:00February 18th, 2024|Search Engine Journal|

Written by Roger Montti - Bricks Visual Site Builder for WordPress recently patched a critical severity vulnerability rated 9.8/10 which is actively being exploited right now. Bricks Builder Bricks Builder is a popular WordPress development theme that makes it easy to create attractive and fast performing websites in hours that would costs up to $20,000 of development time to do [...]

15 02, 2024

WordPress User Survey Indicates Rising Frustration

2024-02-15T22:39:04+11:00February 15th, 2024|Search Engine Journal|

Written by Roger Montti - WordPress released the results of their annual user and developer survey which showed mixed feelings about the direction the software is going and an increasing sense of not being welcome in the overall WordPress community. The Gutenberg Editor Gutenberg is the modernized version of the the default site editor which brings the paradigm of a [...]

9 02, 2024

Google Updates Web Stories Availability

2024-02-12T11:00:11+11:00February 9th, 2024|Search Engine Journal|

Written by Roger Montti - Google updated the Web Stories documentation to reflect that Web Stories will no longer appear in Google Images, among other changes. Google Web Stories Web Stories is a visual short content form that is designed for short moments like when riding on a bus. They’re visual with short sentences and are in a carousel form [...]

8 02, 2024

Research Shows That Offering Tips To ChatGPT Improves Responses

2024-02-08T21:25:23+11:00February 8th, 2024|Search Engine Journal|

Written by Roger Montti - Researchers have uncovered innovative prompting methods in a study of 26 tactics, such as offering tips, which significantly enhance responses to align more closely with user intentions. A research paper titled, Principled Instructions Are All You Need for Questioning LLaMA-1/2, GPT-3.5/4,” details an in-depth exploration into optimizing Large Language Model prompts. The researchers, from the [...]

4 02, 2024

Google Confirms Indexing Delay Affecting ‘Small Number Of Sites’

2024-02-04T02:45:23+11:00February 4th, 2024|Search Engine Journal|

Written by Matt G. Southern - The latest update, posted on Saturday, February 3, notes that Google is still working on a fix, the results of which should be available on Monday. “The issue with indexing has been mitigated and our systems are becoming stable, but we’re still working on a fix. Next update will be within 48 hours.” Google [...]

1 02, 2024

Could This Be The Navboost Patent?

2024-02-01T23:00:08+11:00February 1st, 2024|Search Engine Journal|

Written by Roger Montti - There’s been a lot of speculation of what Navboost is but to my knowledge nobody has pinpointed an adequate patent that could be the original Navboost patent. This patent from 2004 closely aligns with Navboost So I took the few clues we have about it and identified a couple likely patents. The clues I was [...]

27 01, 2024

The Best SEO Conferences For 2024 (Virtual And In-Person)

2024-01-27T20:00:52+11:00January 27th, 2024|Search Engine Journal|

Written by Loren Baker - The rapid advancements in artificial intelligence and machine learning have dramatically reshaped the SEO and digital marketing landscape, and attending a conference is arguably one of the best ways to benefit from the latest industry insights while expanding your professional network. Spending hours researching articles, forum discussions, and other online resources is always valuable, but [...]

25 01, 2024

Why You Should Consider Semantic HTML For SEO

2024-01-25T22:50:39+11:00January 25th, 2024|Search Engine Journal|

Written by Roger Montti - The increased use of language understanding in search engines has prioritized writing content that is organized by topics and subtopics and communicates the message in a way that lacks ambiguity. Semantic HTML makes it clear to search engines exactly where the content you want to be indexed is on a webpage, which is why it [...]

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