YOAST SEO Blog

Edwin Toonen Edwin is a strategic content specialist. Before joining Yoast, he spent years honing his skill at The Netherlands’ leading web design magazine. An example of a Sitelinks Searchbox A couple of years ago, Google introduced the Sitelinks Searchbox. When activated, this search box appears under the main URL for a given brand in the search results, above its [...]

Edwin Toonen Edwin is a strategic content specialist. Before joining Yoast, he spent years honing his skill at The Netherlands’ leading web design magazine. Search engines love entities. Entities can be people, places, things, concepts, or ideas and they will often appear in the Knowledge Graph. Lots of search terms can be an entity, but specific search terms can also [...]

Marieke van de Rakt Marieke van de Rakt is the founder of Yoast SEO Academy and CEO of Yoast. Her favorite SEO topics are SEO copywriting and site structure. Writing a readable text can be daunting. Especially if the topic of your blog is difficult or extremely technical. Is it really necessary to focus on readability if your audience is [...]

Have you always wanted to create your own website? WordPress is the way to go! Whether you want to create your own personal blog, an online store, or a business website – with WordPress, creating your own website is easy as pie. If you know what you’re doing, of course. In this video, we’ll guide you through the steps needed [...]

Melina Reintjens After getting her Master’s in Art & Visual Culture, Melina worked in the cultural sector, editing and writing all kinds of texts. She enjoys applying her writing skills and eye for detail in the blog team at Yoast. Things are always on the move in the SEO world. Google regularly updates its algorithm and the competition is never [...]

Edwin Toonen Edwin is a strategic content specialist. Before joining Yoast, he spent years honing his skill at The Netherlands’ leading web design magazine. Yoast SEO 13.1 and WooCommerce SEO 12.6 are out today! In these two updated SEO plugins, you’ll find several fixes and enhancements, mostly focused at improving our Schema.org structured data implementation. In this post, you can [...]

Marieke van de Rakt Marieke van de Rakt is the founder of Yoast SEO Academy and CEO of Yoast. Her favorite SEO topics are SEO copywriting and site structure. Some of us are natural writers. They can write an attractive, fun, readable text in a matter of minutes. Others lack that skill. Unfortunately, they’ll have more difficulties keeping visitors on [...]

Dijana Muzhdeka Dijana is an e-learning content developer at Yoast. She enjoys creating materials that help people learn. SEO: they say it’s the key ingredient to online success. But if you’re a beginner, two questions might pop up in your mind: 1) Can you learn SEO (hint: you can) and 2) how do you learn it? Like most skills, you [...]

Marieke van de Rakt Marieke van de Rakt is the founder of Yoast SEO Academy and CEO of Yoast. Her favorite SEO topics are SEO copywriting and site structure. Once upon a time, there was a young girl. She was 9 years old and her name was Wende. Wende was incredibly intelligent, yet she had a hard time learning things [...]

Marieke van de Rakt Marieke van de Rakt is the founder of Yoast SEO Academy and CEO of Yoast. Her favorite SEO topics are SEO copywriting and site structure. SEO copywriting is both a key element and a big challenge in every SEO strategy. As search engines crawl web pages, the content of your website should be fine-tuned to the [...]