Search Engine Journal

Targeting featured snippets is not a new SEO strategy.For several years now, SEO professionals have shared common best practices used to earn these coveted paragraph, list, or table results.But Google [...]

The first step in fighting a negative SEO campaign is just knowing that you’ve been hit with one.Once you’ve identified that you’re the victim of a negative campaign, you can [...]

Google shared a three-step guide on hiring an SEO for businesses who may be doing so for the first time.This advice was provided in the latest episode of Google’s Search [...]

Google may be cracking down on sites that publish guest posts. There are several reports of unnatural outbound link penalties.Outbound Link PenaltyAn outbound link penalty is a manual action against [...]

Selling on Amazon’s Vendor Central, where you sell your products directly to Amazon, has always been a coveted option for brands and manufacturers wanting their products on Amazon.com.One of the [...]

Google is updating its image search results pages with icons indicating what type of content the images lead to.If an image surfaced in search results comes from a product page, [...]

Read on to learn the core rules of Google PageRank, its history, and how it impacts SEO.The post Google PageRank, Simplified: A Guide for SEO Beginners via @beanstalkim appeared first [...]

Editor’s note: “Ask an SEO” is a weekly column by technical SEO experts Shelly Fagin, Ryan Jones, Adam Riemer, and Tony Wright. Come up with your hardest SEO question and fill out our form. [...]

Bill Slawski wrote about a Google patent that seems to explain what happened in the poorly named Medic update. Bill said that the scope is wider than just medical sites. [...]

Google is sending email notifications via Search Console to alert site owners about spikes in search traffic for specific pages.“Your page is trending up,” the email reads, followed by a [...]

On January 22, Google announced it was no longer allowing instances of “double-dipping” in the SERPs, which had allowed webpages that appeared in featured snippets to have additional listings on [...]

A new addition to LinkedIn profiles will allow users to highlight samples of their work for others to see.In this new ‘Featured’ section, users can include work samples such as:LinkedIn [...]

It has been discovered that search engines, including Google, are indexing invites to private groups on WhatsApp.A journalist named Jordan Wildon made this discovery and shared the following information on [...]

LinkedIn is already huge, and it’s growing bigger every year.In fact, it has 660 million users across 200 countries.And while it’s not like Facebook and Instagram, which each have billions [...]

Managing social media takes more than 15 minutes a day. This is true whether you work for an agency or brand, or you own your own business.The need to engage [...]

Snapchat is launching a new ad unit that, rather than linking to a website, directs users toward calling or texting a business.The new Swipe Up to Call ads work exactly [...]

Twitter makes it easier to stitch tweet threads together by quickly adding a new tweet to an old tweet.Now, users can continue tweet threads right from the compose menu. Previously, [...]

On the latest episode of Marketing O’Clock, Jess Budde, Greg Finn, and Christine “Shep” Zirnheld are talking presidential meme campaigns, Valentine’s Day faux pas, and the creepy ransom notes some [...]

YouTube single-handedly changed the way that we consume content.We’ve all heard of the hundreds of hours of content uploaded each day on YouTube, and the billions of hours watched every [...]

You already know some of the most common ways to build links:Unfortunately, most of these are either too expensive, too time-consuming, or too saturated.Instead, tap into these three alternative link [...]

I’ve lost two loved ones to suicide.For a solopreneur, keeping the business doors open after a loved one kills themselves is hard. And exhausting. But it’s possible.Here’s My Story…Over 20 [...]

Google’s John Mueller advises against creating too many pages in multiple lanaguages, unless it’s absolutely necessary.This advice was provided on Reddit in response to a thread in r/TechSEO where someone [...]

Google is beta testing a way for sites to highlight licensing information about content that appears in image search results.The changes to image search results include a small badge indicating [...]

New year, new platform!I think we’re all pretty immune to the general announcement of a new advertising option anymore, it’s all about the three follow up questions:How much? (CPC, commission, [...]