Search Engine Journal Blog

One of the most common questions I get regarding content marketing is “How do I know what to write about?”Looking to SEO keyword research is one way to determine which [...]

Google’s John Mueller answered a question about throttling traffic to sites displayed in Google Discover. Many publishers have over the years suspected that Google puts a limit on how much [...]

LinkedIn is giving users the ability to control who can see and comment on individual posts, allowing content to be shared with select audiences.In addition, changes are coming which will [...]

Google has updated it’s Product Structured Data page to add a new form of rich results called the Price Drop Appearance. The price drop appearance will display price drop information [...]

YouTube provides insight into how views for its new Shorts video format are counted, and explains whether it impacts channel metrics like average view time.YouTube Shorts launched in September 2020 [...]

Many were, let’s say, displeased with Google when they admitted to blocking most Australian news websites from the SERPs last week.However, the country may face even more heartbreak as the [...]

On this week’s episode of Marketing O’Clock, hosts Greg Finn, Mark Saltarelli, and Jess Budde break down the biggest digital marketing news of the week.If you are unable to listen [...]

Google is updating the design of mobile search results with a modern experience that makes it easier for people to find what they’re looking for.With the redesigned version of mobile [...]

Let’s face it, New Year’s resolutions are kind of B.S.Especially this year.It feels like just leaving the house would be a great New Year’s accomplishment these days, right?The first of [...]

It’s been a busy week for the Facebook Ads platform.The delayed date (originally intended for September) of the Apple iOS14 roll-out hit, causing all kind of trouble for media buyers.In [...]

Question.If you wanted to grow strawberries in your backyard, what would you do?Reinvent the wheel and create new, never-before-seen methods for growing healthy strawberry plants.Learn from successful gardening experts who’ve [...]

We spend a lot of time as SEO professionals going after links.They are often seen as the most powerful way to rank a site.But not every link is created equal.Over [...]

The learning does not stop at the live event!With the SEJ eSummit On-Demand Pass, you get 24/7 online access to more than 40 SEJ eSummit session recordings and slides from [...]

An update to a developer page for Job Training structured data indicates that this part will not appear as a special feature in search results as part of the Job [...]

YouTube offers channels the ability to set a custom URL once they’ve reached a moderate set of eligibility requirements.If you’ve had your channel for a while, chances are it qualifies [...]

Maybe you’re here because you’re a die-hard fan of performance metrics. Or maybe you don’t know what Lighthouse is and are too afraid to ask.Either is an excellent option. Welcome!For [...]

Even after all these years, the practice of guest posting has many scratching their heads.Talk to 10 digital marketing agencies and you’ll likely hear 10 different opinions about it.Some are [...]

Google’s Gary Illyes reveals the search index uses a tiered system where the most popular content is indexed on faster, more expensive storage.This topic is discussed in the latest episode [...]

Hiring a search agency is a complicated decision and a major commitment.Alongside the maturity of search marketing as an industry, we are seeing a lot of commoditization between agencies and [...]

I remember when watching the Super Bowl ads became my primary reason to tune into the “Big Game.”It was January 22, 1984. I was watching Super Bowl XVIII with my [...]

Are you currently working with an agency or planning to hire one soon?Then join our next sponsored Search Engine Journal webinar on Wednesday, January 27 at 2 p.m. ET.Paxton Gray, [...]

Advertisers who are fans of Google’s Gmail Ads may be frustrated to learn they will no longer be a standalone ad type as of July.This morning, Google issued the following [...]

Many local businesses rely on their Google My Business (GMB) listing as a major online marketing tool.In fact, for a large group of small businesses, a GMB profile is their [...]

Big brands are now realizing the value of search engine marketing—but be careful where you pull budget back to support it.SEM and branding are just better together. Here’s why.Many moons [...]