SEMrush Blog
SEMrush Blog digital marketing posts are an innovative resource for content strategy, content marketing, SEO, SEM, PPC, social media and more. SEMrush blog.
Will Removing Many H1s Improve Clicks to Page?
Written by - Before you start: what do you know about SEO split-testing? If you're unfamiliar with the principles of statistical SEO split-testing and how SplitSignal works, we suggest you [...]
Content Marketing for Small Businesses: Why, How and When?
Written by - Content marketing might seem like an ambitious strategy for a small business. But the numbers tell us it really is effective, no matter the size of your [...]
A 6-Step Guide to Social Media for Small Businesses
Written by - Imagine you’re a coffee shop owner—let’s call it “Sunrise Joe.”You just opened, even though coffee joints seem to be on every corner. The grand opening was thriving and [...]
Looking Into SERP Volatility with Semrush Sensor
Written by - What Is SERP Volatility?Volatility is defined as a liability to change, often unpredictably and for the worse. SERP volatility (search engine results page volatility) measures the overall amount [...]
How to Get Faster SEO Results
Written by - The ability to get SEO results fast gives you a competitive edge whether you do SEO in-house or as an agency partner. But, like many SEO managers, [...]
11 Ways to Create Engaging Social Media Content
Written by - If you’re here right now, we’re guessing it’s for one of three reasons. One, you are running low on time, energy, or ideas for social media content. Two, [...]
Omniscient Digital Increases Share of Voice from Zero to 45.6% to Drive Podcast Downloads
Written by - About Omniscient Digital & The Long Game podcastOmniscient Digital is a premium content marketing & SEO agency helping B2B clients build a moat through content marketing. To [...]
Getting Started Guide + Free Checklist Download
Written by - Semrush is so much more than just a tool. It’s a full suite of data, tools, and solutions to help you face every kind of marketing challenge. So, [...]
How Is SEO Split Testing Different from CRO Testing?
Written by - In this post, we will discuss the differences between CRO (conversion rate optimization) testing and SEO split testing. This thorough overview can help you determine if SEO [...]
Would removing social media icons improve clicks to the website?
Written by - Before you start: what do you know about SEO split-testing? If you’re unfamiliar with the principles of statistical SEO split-testing and how SplitSignal works, we suggest you [...]
15 Tips for Scaling Your SEO Content Strategy
Written by - In this post, we discuss tips for making SEO a priority in content strategies and how this impacts scaling SEO. We will also talk about issues that [...]
The Ultimate Guide to Content Marketing Strategy
Written by - According to our 2021 global research, 97% of businesses include content marketing in their overall marketing strategy. 91% of all marketers we surveyed also had at least [...]
Find the Best Answer for Both Users And Search Engines
Written by - Before you start: if you’re unfamiliar with the principles of statistical SEO split-testing and how SplitSignal works, we're suggesting you start here or request a demo of [...]
How to Get New SEO Clients
Written by - In my 12+ years of working in SEO I have sold SEO to hundreds of clients, and along the way I’ve learned a thing or two that [...]
How to estimate your organic traffic potential for SEO
Written by - Understanding the available opportunity within a specific market allows you to create a dialled in SEO strategy, taking actions based on data rather than hunches and gut [...]
7 Social Media Visibility Tips from a Digital Agency Leader
Written by - There are so many ways that an organization’s Facebook page or their LinkedIn About Us section can be optimized to increase their online visibility. We’ll take a [...]
How We Doubled In Size During COVID (And the Measures We Needed To Manage Agency’s Growth)
Written by - What I simultaneously love and hate about digital marketing is its uncertainty. We have a running joke in our agency that the answer to any serious marketing [...]
How To Start an Ecommerce Site in 7 Simple Steps
Written by - If you have an ecommerce business that needs a customer-focused website, or you are looking to start an ecommerce business, you are in luck — there is [...]
Why Relationships Trump Outreach Tactics
Written by - When it comes to link building, some fundamentals remain the same over time. Creating great content and building relationships are still crucial to successful link building. But most [...]
Small H3 Change, Big Click Result
Written by - Before you start: what do you know about SEO split-testing? If you’re unfamiliar with the principles of statistical SEO split-testing and how SplitSignal works, we suggest you [...]
Fortune 500 Companies Digital Overview
Written by - Discover website traffic, online mentions and social media followers of the Fortune 500 companies.Discover website traffic, online mentions and social media followers of companies in the Fortune [...]
10+ Ways to Create Powerful Content for Your Niche Business
Written by - Imagine you’re a content marketer and your client is in the exciting world of selling world-class travel destination packages. You’ve got plenty of organic traffic, and let’s [...]
How SMBs Engage in Content Marketing in 2022
Written by - Forget sexy startups, head turning unicorns and world-conquering enterprises—it’s Small and Midsize businesses (SMBs), where we find the true beating heart of the US economy. There are approximately [...]
How to Use Free Semrush Account to Adjust Digital Marketing Strategy
Written by - There’s a ton of Semrush tools and data you can access without ever paying a cent. All it takes is a couple of minutes of your time.Not sure [...]